Logical, Emotional, and Creative Thinking

June 11, 2008

We often make decisions based on emotion rather than logic. Especially in times of crisis (like our current financial situation), we choose options that address our “pains.”

Most people are feeling a pain at the pump with gas prices topping $4 a gallon in the United States; higher in other countries. If you own a gas guzzling car, you are really feeling the pain.

Newspapers have reported the following:

  • SUV owners are selling their trucks and buying more fuel efficient cars to save some money.
  • Chrysler is offering a $2.99 a gallon for 3 years deal with a new car (up to 12,000 miles a year).
  • The Toyota Prius is selling at record levels and can not be kept in stock.

Given high gas prices, these all seem like good ideas.

But (from a financial perspective) are they really?

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Blog Lists

June 11, 2008

Just in case you don’t already have enough to read…. 

Here are two lists with hundreds of great blogs you should consider reading.  My website has been selected for both, so I am slighly biased…

HR World’s The Top 100 Management and Leadership Blogs That All Managers Should Bookmark

David Zinger’s Favorite 300 Blogs

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Personality Poker on Sale Now

June 6, 2008

We have had so many requests for our Personality Poker that we decided to launch it earlier than planned.  Not everything is 100% ready, so we are offering bonus items to those who buy now.

When you order, you get decks of cards and a 75 page instruction manual.  Additional training materials will be available soon.

You can learn more about Personality Poker at www.InnovationPersonalityPoker.com

You can purchase your own Personality Poker game, go to www.247InnovationShop.com

In the 24/7 Innovation Shop, you can also buy copies of all of our books: “24/7 Innovation,” “The Little Book of BIG Innovation Ideas,” and “Goal-Free Living.”

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How to Publish a Book in 2 Weeks for $200

June 1, 2008

I realize that book publishing does not directly relate to innovation.  But I have had so many conversations with people about this in recent weeks that I decided to write an article about it. 

This article is nearly 3000 words in length.  As you will see, if I double (or triple) the length, this article could become a book.

It seems as though everyone wants to write a book.  Well, actually everyone wants to publish a book.  Few people want to write one.  Unfortunately, most people don’t know where to start and therefore become undermotivated or overwhelmed.  The result?  Good intentions; no book.

But what if you could have a bookstore quality paperback in your hands in two weeks?  And what if you didn’t have to do much writing?

Here’s a technique you can use to publish a non-fiction book in a fortnight.  I recently wrote a book in a few days and had a published version in one week. 

To do this, you must use a print-on-demand self-publisher and not a traditional publisher.

Business books work best with the method.  Fiction requires an entirely different approach.

Before you get started, there is one question you must answer…

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